Hibiscus FoundationGet involved
Hibiscus Foundation · Est. 2014

Quiet acts.
Lasting impact.

A decade of giving by Lam Ho — woven through the brands of LH Group across Southeast Asia, the United Kingdom, and beyond.

Read the JourneyMeet Lam Ho →
Lam Ho, founder of Hibiscus Foundation and LH Group
Lam HoFounder, LHG
10+
Years of giving
5
Global causes
4
Brand ecosystem
∞
Lives touched
Chapter 01

A founder's letter.

"Business is the engine. Generosity is the destination."

I started Hibiscus Foundation in 2014 because every school I visited in Southeast Asia reminded me of the doors that education opened for me. What began as a few classrooms and supply runs has grown — through Eighty-8, EMOI, loyaltiA, and LH Group — into a quiet, deliberate practice of giving back.

We don't chase headlines. We chase outcomes: a child with new books, a family supported through cancer treatment, a heritage language preserved for the next generation abroad, an evening of music that funds the fight against AIDS.

— Lam HoFounder · Chairman · LHG

Chapter 02

Built by business.
Returned to people.

A portion of every brand under LH Group fuels the Hibiscus Foundation. Commerce becomes community.

Eighty-8 logo
Hospitality & Lifestyle
Where guests become guests of honour.
LinkedIn
EMOI logo
Consumer Brand
Considered design, everyday rituals.
LinkedIn
loyaltiA logo
Loyalty & Engagement
Turning customers into communities.
LinkedIn
LH Group logo
Parent Holding
The ecosystem behind the foundation.
LinkedIn
01
Content
Stories that move people to act
02
Community
Networks that compound impact
03
Commerce
Brands that fund the mission
Chapter 03

A decade, mapped.

From classrooms in Southeast Asia to global stages — every chapter in the Hibiscus journey.

Children of Southeast Asia
Education
2014

Children of Southeast Asia

Education campaigns and school supply drives across rural communities — the founding act of Hibiscus Foundation.

Talented Britain Children Award
Youth
2022

Talented Britain Children Award

Sponsoring young British talent — celebrating the next generation of artists, athletes, and thinkers.

Cancer Research UK
Health
2022

Cancer Research UK

Sponsorship and fundraising in partnership with one of the world's most trusted research charities.

Heritage Language for Diaspora
Culture
2023

Heritage Language for Diaspora

Supporting language and cultural programmes for children of overseas families in the UK.

LH Group Business Activities
Ecosystem
2024

LH Group Business Activities

Brand collaborations and corporate giving woven directly into the operations of Eighty-8, EMOI, and loyaltiA.

Elton John AIDS Foundation
Global
2026

Elton John AIDS Foundation

Honoured to support one of the most important global health movements of our generation.

Chapter 04

The vision, in four lines.

A manifesto for the next decade of Hibiscus — and for any business that believes generosity is good strategy.

I.

Education without borders

Every child deserves a classroom — wherever they are born.

II.

Health as dignity

Backing the science and care that gives families more time together.

III.

Culture as inheritance

Helping diaspora communities keep their language, music, and roots alive.

IV.

Business as benefactor

Companies that give are companies that last.